Category Archives: Marketing to women

Chevy – Poster Child for Sexism?

What a gorgeous bit is nostalgia from Chevrolet! Or whatever this is trying to be. Especially in tough economic times like these, I like to think about the possible target audiences. Even for a poster, which is not technically advertising. Continue reading

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Filed under Advertising & Marketing, Automotive, Branding, Marketing to women, Nostalgia, Sexism

My Tampon Ad Post. Really.

Ok. I’ll be the first to admit it. I don’t know much about tampons. Never really needed to, being a guy. I’ll even admit that, when tampon commercials come on TV, I don’t generally watch. Let’s face it. I’m just not their market.

Well, that all changed. Today. Continue reading

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Filed under Advertising & Marketing, Branding, Marketing to women, TV Commercials