“Some men are born to blog. Others have blogging thrust upon them.”
– Socrates or maybe Seth Godin (note: need to look this up)
Today, I gained a new follower on my blog. I’ve now traded messages with her, and she seems nice. But if blogging is about being “of the moment,” I have no idea why someone would follow me now. Continue reading
Maybe the best career path to being a college basketball coach is through marketing. Follow me here. If you’re in marketing, you’re at least used to criticism and second guessing. Being the target of blame and derision. Unlike some coaches who shall remain nameless. Like Roy Williams. Continue reading
The sage Kenny Rogers was full of great advice. But none was better than “…know when to hold ‘em, know when to fold ‘em.” That bit of knowledge is crucial in nearly every aspect of life. Whether you’re gambling with men packing pistols, running a floundering NFL franchise or assembling a marketing plan. Continue reading
I suppose there are two ways to look at The Gap’s logo flip-flop. One view is that the company really listened to their customers and the graphic arts community at large and wasn’t too proud to admit they made a mistake. I’ve seen quite a few articles that take this stand. And this could very well be the case. On the other hand I have two words for you: New Coke.
What a gorgeous bit is nostalgia from Chevrolet! Or whatever this is trying to be. Especially in tough economic times like these, I like to think about the possible target audiences. Even for a poster, which is not technically advertising. Continue reading